Denim Fit Guide
Helping shoppers find their perfect denim fit.
Client:
Pepe Jeans
Category:
CRM & Email Marketing
My Role:
Email Marketing · UX Writing · Creative Direction
A CRM email campaign created to make denim discovery easier, guiding shoppers towards the fit that’s right for them.
What I do in this project.
From inbox to the right fit.
The campaign was built around a clear customer journey and defined KPIs to guide the strategy and measure performance.
Related Projects
